the 8th Global Conference held on April 23 for three days to reinvigorate the global market
– Overseas buyers are invited to Korea for the first time to visit the Monami headquarters and major facilities.
Entering its 8th hosting year, Monami Global Conference targets major overseas clients to further its global presence and development in the global market.
Monami has held its conferences in countries of major overseas clients until now, but this year it invited the global clients to the conference in Korea for the first time. Clients from 14 countries where Monami exports its stationery and office products were present for the conference and made visits to major facilities including the R&D Center at the headquarters and the concept stores.
Monami shared the current status of the stationery industry with participants and discussed market strategies for targeting each of the client countries. Particular focus was made on introducing the new products of new category and sophisticated writing supplies, including the 153 neo fountain pen and bottled ink which were designed to match the demand for hobbies of premium stationery trends, coloring, calligraphy, etc.
Buyers made visits to the R&D Center at Monami headquarters and the concept store, taking the time to experience the products and technology of Monami. At the concept store that was opened last year, they showed special interest in the Ink LAB experience which allowed them to make their own ink.